Uplifting the community voice to co-create change and culture
An organization dedicated to being responsive
Through biking, walking & hiking, RICH CITY School Programs bring leadership to students across The Bay Area.
Rich City Rides’ Electric Lending Bicycle Library Zooming into Unity Park in 2025.
The Richmond Park Equity Project (RichPEP) is a collaborative effort, exploring strategies and actions for the community.
Over 11 years, RICH CITY Ride donated 3,500+ bikes, offers free repair workshops, and trains interns.
Community Above All
Richmond will always be the city of pride and purpose with a hundred thousand stories of migration with Richmond as their destination; a place where people from across the country and around the world planted their roots in of search opportunity and a place to call home.
More Than Rides, But WE Love To Ride
About Us
The organization’s vision is to be the hub, nest, and incubator for community bicycling for sustainable transportation, physical and mental health, and human-to-human connections.
EVENTS: DOING THINGS
Crafting Experiences
Rich City Rides uses bicycles as vehicles for healthy civic change. We activate people, parks, places and everywhere we go.
Our Next Ride
RICH CITY is dedicated to movement and wellness; our events are fun and they will keep you in shape.
School Programs
RICH CITY School Programs provide authentic learning experiences that can last a lifetime.
Park EquityPark Equity Program
Creating and supporting equity measures for the use and development of outdoor spaces in Richmond.
STAFF SPOTLIGHT
Rico Guerra
SCHOOL PROGRAMS MANAGER
DEPARTMENT: SCHOOL PROGRAMS
Enrico Guerra brings over 15 years of experience in youth development and community building to Rich City Rides. With a background in team management, product design, and manufacturing, he has worked extensively with Bay Area school districts and organizations that prioritize underserved
communities. Enrico holds a degree in Sociology from Contra Costa College and has been deeply involved in empowering youth and fostering inclusive growth.
Role at RICH CITY
As School Programs Manager, Enrico is responsible for creating
and nurturing collaborations with community partners, recruiting students from partner schools, managing program finances, and driving the growth of the School Programs Department.
His role centers on equipping Richmond’s youth with the skills to advocate for their future, aligning with Rich City Rides’ mission of sustainable urban development, transportation equity, and community wellness.
Vision & Commitment
Enrico is deeply passionate about youth engagement and is committed to furthering Rich City Rides’ vision of diversity, inclusion, and grassroots impact within Richmond’s communities.
His work reflects his dedication to sustainable, community-driven change, especially through initiatives that empower the next generation.
Bike, Walk & Hike Club Meetings
El Cerrito High 540 Ashbury St El Cerrito : Wednesdays during Lunch 11am-12pm\
(start date 10/30)
.
Kennedy High 4300 Cutting Blvd Richmond : Fridays After School 3:35-4:35pm
(start date 10/25)
.
In our upcoming meetings, we will cover general member roles and responsibilities, along with plans for group rides, walks, hikes, and other club activities. Join us to help shape our next adventures and stay connected with our vibrant community!
Rico Guerra rico@richcityrides.org
OUR PARTNERS
Community Building
We work with partners to execute programs and actions that exceed the expectations that come with working alone; or with working in a silo.
Together is how we engage and learn from each other — for our mutual growth and for the community.
REACH OUT
We want to hear from you!
